The Virus and our Startups
By Sajid Amit
In the Sci-fi novel, “The Naked Sun,” Isaac Asimov brings
to life, the unusual practices of Solarian society. Solaria is a planet hostile
to Earth. In Solaria, there are more robots than humans. People are taught from
birth to avoid personal contact. They communicate through holography and
teleconferencing. Robots do most of the functions that humans do on earth, e.g.,
making coffee, driving cars, and dropping off groceries.
This may sound eerily familiar to our not-so-distant future,
so it’s worth pointing out Asimov wrote the novel in 1957. Even televisions
were a novelty then. However, the point is not to marvel at Asimov’s ability to
see the future. Fiction writers have made the best futurists. However, to see
that COVID will have dire consequences for startups may not require a
storyteller’s imagination.
Let’s start with Pathao, one of our best-known startups.
Food delivery and ridesharing are two successful verticals. Foreign players
like Food Panda and Uber ply in this space, as do local players like Shohoz.com.
As ridesharing is banned, restaurants shut shop, and people cook at home, both
verticals have been hard hit.
Between Uber, Pathao, Food Panda, and Shohoz, there is quite
a large gig economy in place. For instance, Pathao has 300,000 riders,
captains, food men, and delivery agents. Moreover, 30,000 e-commerce merchants
and 5000 restaurants depend on its platform, not to mention 300 employees. Imagine
the hit to livelihood from the unraveling of this growing gig economy.
Of course, the hits aren’t just local. According to the New
York Times, American startups have begun to lay off workers, slashing OpEx, and
pivoting where possible. Since the end of January, European tech companies
reportedly lost €400 billion in value. Deals are falling apart, and unlikely to
recover very much in the next quarter, as investors scurry to safer assets. Startups
are a high-risk and illiquid asset class, so, naturally, investing will take a
huge hit, globally and in Bangladesh.
However, every crisis brings forth bright spots and opportunities.
So, what are the opportunities COVID have brought forth?
First, big tech is gaining new ground. Amazon is hiring
100,000 warehouse workers. Facebook’s video-calling and messaging usage has
gone through the roof. Microsoft’s software for remote collaboration is going
viral, no pun intended. Netflix and YouTube have unprecedented viewership. Even
Apple’s performance has picked up, especially of its services. The pandemic has
deepened our reliance on big tech, accelerating existing trends.
Beyond big tech, videoconferencing solutions like ZOOM are
seeing sharp growth. Health tech, especially telemedicine, is also exploding,
while Fintech and Robotics are gaining ground.
But what about Bangladeshi startups? What about bright
spots in the local ecosystem?
There are certainly some that worth a mention. The online
groceries sector has few large players, but Chaldal is seeing a sharp rise in
demand. Reports suggest that demand for groceries has gone through the roof, and
Chaldal was even considering capital investments at this time.
Tonic has seen an uptick of 30% in daily calls. Beyond
telephone consultations, Tonic has also launched video-based consultations and
a COVID symptom checker. Sheba.XYZ has seen a rise in demand for deep cleaning
services.
There have also been enterprising pivots and responsible social
initiatives. Pathao, Uber and Shohoz have all launched services to enable
on-demand delivery of foods and medicine from supermarkets and pharmacies,
contactless.
Sheba.XYZ has manufactured hand sanitizers in partnership
with chemists, to be distributed through emergency points. Other startups are
contributing funds and technical knowledge to combat the pandemic.
Nonetheless, when it comes to business, the pandemic has
hit Bangladeshi startups hard. This is a challenging time for founders,
stakeholders and investors. To survive, founders need to introspect whether
they have as much cash runway as they think. A careful reconsideration of costs
is required, on what are core to business, and what are not.
According to industry insiders, pre-COVID, Bangladeshi
startups were looking at a fundraising pipeline of $50-100M in the next 12
months. This is surely taking a hit, not just in terms of delays, but also
cancellations. In fact, entire verticals may fall out of favor, temporarily.
To speak of high-potential verticals in Bangladesh, post-COVID,
there is likely be a greater concentration of investor dollars in:
· Contactless
on-demand delivery of groceries, foods and medicine. For founders, now is the
time to invest in a robust delivery infrastructure. This will be an instance of
a pre-COVID trend accelerating.
· e-Commerce.
Many top designers and retailers will continue to take orders online and invest
more in digital marketing, leading up to the two Eids. However, e-commerce will
be more successful for staples and essential items, barring the Eid months.
· Health
tech. There is likely to be more investment in tele and video-consultations. We
could certainly do with more investments in this space.
· Online
education. Instead of trying to create a Coursera in Bengali, smart startups
will create content that can partner with universities and schools to provide supplementary
lecture content and opportunities for professional skilling. The market is much
bigger at an institutional level and given our love affair with credible
certifications.
· Mobile
wallets and fintech. Although the mobile payments industry is growing and
likely to experience innovations on their platform, beyond payments, it is
hoped that the crisis will reinvigorate initiatives such as e-KYC which will
enable fintech, and digital lending, in a contactless world.
· There
is also a growing market for local streaming video and music
In the long run, discretionary e-commerce and freelancing
ought to take-off. Car-sharing and ride-hailing will also take a bit of time to
fully recover. Fintech beyond payments will depend on transactions picking up,
and an enabling regulatory environment.
Projections
for Bangladesh Startups (COVID-adjusted)


The virus has also exposed limitations of our IT and regulatory infrastructure and capacity to innovate at speed. Once the dust settles, it is hoped that there will be a fast-tracking of regulatory interventions to accelerate innovation, as well private sector impetus.
Globally, talks of consolidation are rife. In Bangladesh,
among the larger tech startups, mergers have become likelier. Mergers can cut
costs and allow each company to play to its strengths. When survival is at
stake, fanciful valuations and egos have less sway and mergers are easier.
For smaller startups, in order to grow post-COVID, we have
to look beyond the mastery of a pitch deck and market projections. Founders
need more patience with potential investors and proactively develop transparent
relationships.
In sum, the virus will fundamentally alter how we do
business. Certain business models will fall out of favor. New winners will be
created, and new losers. Regulations will reset the competitive landscape. Therefore,
while revenues will drop this year, many will be poised for superior
performance post-COVID.
From a macro point of view, if the virus serves the purpose
of pushing us along the digitization curve, that would be welcome. That is one
curve we don’t want to flatten, but only steepen.
Sajid Amit is Associate Professor, ULAB, and
Director, ULAB EMBA Program, and Senior Advisor, Tala.co. He is a Richard
Hofstadter Faculty Fellow at Columbia University, 2005-2007. He can be reached
via LinkedIn, Facebook and Twitter at @sajidamit75
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